Description

Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced.

Reviews

On Jul 27 Elissa Shevinsky wrote:
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Rating: 5.0

On Jul 2 Marziah Karch wrote:
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Rating: 4.0

On Apr 20 Michal Konrad Owsiak wrote: Comprehensive book for anyone who is interested in SEO
I really enjoyed this book because it shows you different aspects of web search. The best in the book is that when you read it, you say – “I knew that already!”, but funny thing is that you still haven’t put this knowledge into practice. Full Review  >

Rating: 4.0

On Apr 8 David Hayden wrote: Something for Everyone
Whether you're a business owner wanting to better understand SEO, a web designer or web developer wanting to better optimize your websites for SEO, or an espiring SEO guru, you'll be happy with the book. Full Review  >

Rating: 5.0

On Apr 4 Fabio Alessandro Locati wrote: The Art of SEO by Eric Enge, Stephan Spencer, Jessie Stricchiolla and Rank Fishkin (O’Reilly Media)
Since the four authors are very popular in the SEO field, I was expecting the best book on SEO ever. All my expectation have been met. Full Review  >

Rating: 5.0

On Apr 3 Juan Jose de Leon wrote: If you thought SEO was snake oil
This book takes you from how a search engine works to deep stuff of how to optimize websites. This edition also includes a new chapter about social media search engine optimization. Full Review  >

Rating: 5.0

On Mar 25 David Briddock wrote: an absorbing read for anyone interested in SEO
Search Engine Optimisation (SEO) has a reputation of being a rather mysterious, even clandestine practice. The aim of this book is to lift the lid on this art form. Full Review  >

Rating: 5.0